Inflatable White Claw beverage replicas set the stage at live music event. 

Background

Lion Co, a leading beverage company in Australasia, boasts a diverse portfolio of iconic brands. With operations across Australia and New Zealand, Lion Co is well-known for its wide range of beers, wines, and non-alcoholic beverages. The company has built a reputation for innovation and strong brand recognition, consistently driving successful campaigns for new and established products. Lion Co has partnered with Giant Inflatables on several projects, seeking creative and engaging marketing solutions to elevate its promotional efforts.

Inflatable Beverage Cans Transform the Stage

The 2.5-meter inflatable beverage replicas are incredibly versatile and easy to transport and set up. They can adapt to any environment and serve as eye-catching centrepieces. Made from translucent Oxford cloth, the beverage cans can be equipped with built-in lighting, making them a striking addition to any public event, day or night. In this case, they transformed the event stage into an immersive White Claw experience against a stunning background.