Giant Inflatable AFL Balls

The Melbourne Football Club Partnership Program was excited to introduce a halftime brand activation promotion like no other for their sponsorship partner, YoPro.  The show’s highlight was a thrilling race across the field. It featured a pair of giant inflatable AFL balls, each 3 metres long and 1.8 metres high, making it an entertaining and unforgettable spectacle.

The two balls, prominently displaying Dannone’s YoPro logo in the brand’s signature colours, were a visual feast for the stadium crowd. This bold branding strategy was designed to entertain and leave a lasting brand impression, ensuring that the YoPro logo would be etched in the spectators’ minds long after the halftime show.

Each ball, measuring 3 metres long and 1.8 metres high, was not just a passive element of the show. As the video below demonstrates, the giant inflatable AFL ball replica bounced around unpredictably, creating a sense of excitement and anticipation among the spectators. This interactive element of the halftime show was designed to keep the crowd engaged and entertained.

Kind Words From the Client:

“Hi Mikael,

The rugby balls are AMAZING! It was a massive hit with YoPRO and the crowd.

Again, thanks so much for turning these around so quickly. We really appreciate it.”