New Zealand Rugby (NZR) is the governing body overseeing rugby union in New Zealand. Renowned globally for its dominance, NZR manages the All Blacks, New Zealand’s national rugby team, with a storied history of success. NZR organizes domestic competitions, develops grassroots programs, and fosters player pathways. With a strong emphasis on excellence and tradition, NZR plays a pivotal role in shaping the rugby landscape domestically and internationally.
The New Zealand Rugby branding colours are black, with a distinctive white logo. The structure was fabricated using black, UV-protected, commercial-grade PVC and branded using large, interchangeable Velcro patches to allow for future sponsorship recognition.