Case study

Custom Inflatable Private Jet Replica for the Melbourne Quarter Inauguration

Product:

Client:

Location:

Designer:

Custom Inflatable Replica

En Pointe Events

Melbourne, Australia

Mikael Abramowitch

Product

Custom Inflatable Replica

Client

En Pointe Events

Location

Melbourne, Australia

Background

En Pointe Events is an Australian-based organisation specialising in creating memorable event experiences. They needed a highly visible and engaging element for the inauguration of the Melbourne Quarter precinct. The event celebrated the new urban precinct as “The Flavourful Side of Collins St,” a destination for global cuisine and experiences. En Pointe Events contacted Giant Inflatables to custom-design and fabricate an inflatable private jet replica that would capture the public’s attention at the Melbourne Quarter Square, aligning with the campaign’s international flair and bold theme. The Inflatable Private Jet Replica was a perfect fit, symbolising a destination with the contemporary energy of international cities.

Design and Fabrication

Giant Inflatables engineered the Inflatable Private Jet Replica to meet specific branding and operational requirements. The replica was colour-matched to the Bright Magenta for the main body and Bright Lime for the branding elements and support structures, ensuring brand consistency. The words “Melbourne Quarter” were prominently displayed on the wings and tail in the Bright Lime colour. The fabrication utilised UV-resistant nylon-coated fabrics, providing durability for outdoor, extended use. The material choice ensures structural integrity and resistance to weather elements. The inflatable design adheres to a Wind Management Plan, allowing for safe operation up to a maximum wind speed of 50 km/h. Ease of installation was a key consideration, allowing for efficient setup and takedown for future promotional use.

Result

The Inflatable Private Jet Replica achieved the desired result by providing a highly visible, on-brand attraction. The replica became a major talking point, offering a clear, three-dimensional representation of the Melbourne Quarter’s theme of international flair and diverse experiences. It served as an effective promotional tool and a high-impact photo opportunity.

Learn more about our Inflatable Custom Shapes and Replicas

Frequently Asked Questions

A custom, large-scale inflatable, such as the private jet replica, usually takes only a few minutes to fully inflate and stand erect.
Installation requires anchoring the inflatable in accordance with the Certificate of Product Compliance, using adequate weights or tie-downs to secure it. A dedicated site supervisor must implement a Wind Management Plan, monitoring site wind speeds via an anemometer or nearest weather station.
Organisations can maximise ROI by reusing the durable, portable inflatable for multiple promotional events and campaigns. Its eye-catching design creates valuable photo opportunities for social media sharing, extending its reach beyond the physical location. The inflatable’s custom branding ensures consistent visual reinforcement of the campaign theme over time and across various locations.

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