Case Study:

Royal Agricultural Society of Western Australia

36 Meter Inflatable Serpent as a parade float at the Perth Agriculture Festival

Client:

Royal Agricultural Society of Western Australia

Location:

Perth

Background:

Established in 1834, the Royal Agricultural Society of Western Australia (RASWA) began as a cattle and agriculture trade show. Over the years, it has evolved into an eight-day festival, celebrating the city’s cultural heritage and agriculture.

Brief:

The RASWA called upon the creative team at Giant Inflatables to design a 36-meter-long inflatable serpent to be used as a parade float. It would have a striking and engaging aesthetic while respecting cultural boundaries and accurately embody the Rainbow Serpent’s Dreamtime origins.

Creative Process:

Designing and producing a 36-meter-long inflatable serpent required a holistic and innovative approach. Consideration for the safety of the operators, volunteers, and patrons was a priority.

As the inflatable was a mobile parade float to be carried by people, technology such as power for inflation, lighting, and handling required extra engineering attention. Every aspect of the parade float had to comply with Australian Safety Standards to ensure a safe operation throughout the eight-day parade.

This large-scale innovative project required seamless collaboration between our design and engineering teams and indigenous community leaders. Different printed designs and concept drawings were produced, with the final pattern meeting indigenous cultural requirements.

Design Process:

This large-scale innovative project required seamless collaboration between our design and engineering teams and indigenous community leaders. Different printed designs and concept drawings were produced, with the final pattern meeting indigenous cultural requirements.

Giant Inflatables provides seamless collaboration between our design and engineering teams and indigenous community leaders.

Results:

The addition of internal LED lighting made the serpent come to life, breathing vibrant colours while the operators paraded the serpent during the festival.

The 36 meter illuminated structure was transported manually by dozens of volunteers for the eight day festival
The 36 meter illuminated structure was transported manually by dozens of volunteers for the eight day festival.
We maintain, repair and re-certify inflatable products in our Braeside facility.
We maintain, repair and re-certify inflatable products in our Braeside facility.
LED lights were installed within the inflatable structure to provide an engaging mobile light show in the evenings.
LED lights were installed within the inflatable structure to provide an engaging mobile light show in the evenings.
The final result was a completely mobile parade float entertaining up to 450 thousand spectators over the eight-day festival.
The final result was a completely mobile parade float entertaining up to 450 thousand spectators over the eight-day festival.
Giant Inflatables creates inflatable games, arches and shelters for Australia's biggest brands

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