Inflatable Rooftop advertising products capture the attention of drive-by traffic with their vibrant designs and messaging strategically positioned atop buildings for maximum visibility. Their towering presence and eye-catching appeal distinguish businesses in crowded landscapes, enhancing brand recognition and attracting potential customers. With their ability to command attention from afar, rooftop inflatables elevate a business’s visibility and leave a lasting impression on passing motorists.
Background:
Wallaby Storage is a self-storage facility located in Moorabbin along Cochranes Road. This semi-industrial area comprises kilometres of two-story buildings that trade in everything from lumber and building supplies to home furnishings and office buildings.
The owners of Wallaby Storage contacted the design team at Giant Inflatables to design a rooftop advertising inflatable to catch motorists’ attention and make their building stand out among a long line of buildings.
The Design and Fabrication Process:
The Wallaby Storage logo left little doubt about the form of the inflatable advertising product. The orange wallaby on their logo and the matching orange features on their building dictated the inflatable structure would be a giant orange wallaby.
With wind speeds in mind, the design crew went to work creating an inflatable the optimal size for the environment and choosing the most robust commercial-grade PVC materials available to create an original, captivating rooftop advertising feature that would withstand the elements.
Results:
The towering six-meter, three-dimensional wallaby stands tall on top of the Wallaby Storages facility and can be seen for kilometres. It is a perfect rendition of their logo and PMS Colour, which matches their branding collateral and building, creating a cohesive brand impression for all that pass. The attention to detail and commitment to quality resulted in an original, captivating rooftop advertising feature that would withstand the elements and create a longstanding landmark.
Giant Inflatables has been producing inflatable brand activation products, sports inflatables and jumping castles since 1997.
27 Woodlands Drive,
Braeside, Melbourne
Victoria 3195
Australia
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